Bishop's Earns Two CASE Awards

Bishop's won two awards from the Council for Advancement and Support of Education (CASE) District VII (the Western region includes independent schools and colleges in California, Hawaii, Utah, Arizona and Nevada) on Friday, Feb. 5.

“The Awards of Excellence showcase best practices in alumni relations, fundraising, public/government relations, advancement services, special events and outstanding communications. Experts from all disciplines throughout the district judge the entries in more than 60 categories and select the Grand Gold, Gold, Silver, and Bronze winners for each category,” states the CASE District VII website. The district held a virtual “Homecoming Celebration” to announce the region’s winners for their original work.
 
A Grand Gold is awarded if the judges feel an entry stands out from all of that category’s submissions and is not necessarily awarded in every category every year.
 
Bishop’s earned a Grand Gold in the "Student Recruitment on a Shoestring" category for our admissions virtual tour, and received a Silver award in the “Publications Pivot” category for our special year-end publication “Bishop’s 2020: Looking Back & Moving Forward.”
 
Marketing Communications Manager Jen Jordan led the virtual tour project, with help from the marketing and communications team, the admissions team, former Spanish teacher Meghan Codd, and many teachers and administrators who appeared on camera. The tour incorporates a wide variety of media and content, offering visitors a self-directed, immersive experience of our campus and curricular opportunities. Here is what the judges said at the ceremony:
 
“While simple at face value, the Bishop's School’s virtual tour is a complex, interactive exercise that uses videos, photos, and audio clips to engage the visitor to give them an authentic tour of the school without stepping foot on it. Easy to navigate and with engaging, clickable content, the virtual tour was executed on a very economical budget. The panel felt that the tour gives a sense of [The] Bishop’s School’s pride and community, bringing the campus into people’s homes and furthering their recruitment efforts on a shoestring budget. Their diligence in creating both English and Spanish versions further illustrates their thoughtfulness and understanding of their audience. This entry is dynamic, comprehensive, and collaborative, and serves as a model that can be easily implemented at other schools.”
 
The year-end publication was added to the School’s publication mix last spring to cover all the traditional year-end ceremonies and festivities that had to be completely reimagined; the goal was to recognize and celebrate the Class of 2020. The judges commented, “A beautiful keepsake for families. A very thoughtful project, and we can appreciate what it takes to pull this together in a small office during a challenging time. Well done!”
 
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THE BISHOP’S SCHOOL     7607 La Jolla Boulevard     La Jolla, CA 92037     (858) 459-4021
The Bishop’s School is an independent, coeducational college-preparatory day school for students in grades six through twelve who live throughout San Diego County. Founded in 1909, the School is affiliated with the Episcopal church.